Latest from Carrera, Hilfiger, and McQueen + NEW Brand: Carlos Santana

At FramesDirect.com we’re constantly updating our site with the latest eyewear styles to keep the selection fresh and exciting. And it’s not all about Ray-Ban and Oakley. Check out a few new frames from some slightly more under-the-radar designers. Carrera has a cult following and McQueen is known for goth inspired luxury. And if you’re not curious about the most recent Tommy Hilfiger sunglasses, maybe you would like the newest brand on our site, Carlos Santata. Oye como va!

Carrera sunglasses

These teardrop shaped Carrera shades are aviator-inspired, but with a twist. Known for their super sporty 70s influenced designs, Carrera brings us promptly up to 2017 with this fashion-forward look. Gold detailing keeps things classy and adjustable nose pads will guarantee an no-slip fit. Try them in tortoise for a softer look.

alexander mcQueen glasses

Alexander McQueen eyeglasses are known for being on the cutting edge of trends. With this pair, you get not only a bold and modern look, but well thought-out construction that will ensure the frames sit comfortably. With an eye size of 50 these are perfect for smaller faces and people with strong prescriptions

ommy Hilfiger sunglasses

Round lenses are everywhere these days, and so are throwback double bridges. This pair of Tommy Hilfiger sunglasses brings two trends together with major impact. Reflective lenses will keep your identity under wraps. All anyone will know is how cool that mystery man (or woman) is behind the shades. Check out the lovely rose gold version as well.

Carlos Santana eyeglasses

This pair of creamy, turquoise frames are sure to garner many compliments. From the new brand on the block, Carlos Santana, who brings the same style savvy he’s known for with his shoe line to eyewear. The square shape is modern yet flattering and the silver detailing at the temple will bring some light to your face.

Smith sunglasses

And finally, Smith Optics carries out their tradition of crafting durable, stylish eyewear for active lifestyles with this amazing pair of shield sunglasses – in sparkling gold. Yes these are great for the slopes, but we think you could make these work as a fashion statement on the pavement as well.

golden globes 2017

Golden Globes 2017 Eyewear Edition: Glasses of the Stars

The stars came out in droves for the 2017 Golden Globes awards ceremony last night. All eyes were on the red carpet, checking which celebrities brought their A-game. While La La Land was the clear winner, the film Moonlight and the television show Atlanta were on everyone’s lips as they collected the accolades. The audience was also filled with excitement when Brad Pitt took the stage to present.

But the big moment of the night went to Meryl Streep, the recipient of this year’s Cecil B. DeMille Award. Streep is regarded as one of the finest actresses in the film industry. She used her platform of recognition last night to address political concerns and issue a call-to-action for artists and journalists. Always the epitome of class, Streep looked regal in a black gown with bejeweled applique and, of course, a pair of glasses.

Lulu Guinness L750 Eyeglasses

vera-wang-catlin-eyeglasses

lafont-indigo-eyeglasses

If you’re in the market for a coppery, semi-rimless, cat-eye frame like Meryl’s we’ve come up with a few options that fit the bill. The Lulu Guinness L750 eyeglasses are comparable. And this Vera Wang pair (Caitlin) are also similar. But you can take this look to the next level, with Lafont Indigo frames, a true style statement.

Billy Bob Thorton accepted the trophy for Best Performance by an Actor in a Television Series (Drama) for his performance in the Amazon Original Series Goliath wearing sunglasses that look a lot like the Ray-Ban Clubround.

rayban-rb4246-sunglasses

And Steve Carell, along with Kristen Wiig, introduced the films nominated for best animated feature film. While handing out the award to Zootopia, Carell wore some interesting two-tone acetate frames that gave his look a retro twist. You too can be quirky-cool like Steve in these Shuron Sidewinder eyeglasses. Choose the “Black Fade” option or the popular “Crystal” clear version to take part in this throwback trend.

shuron-sidewinder-black-fade

oakley holbrook

Brave the Elements in Rugged Sunglasses for Winter

Winter is here and she can be a cruel mistress. Frost bitten fingers, icicle earlobes – but we know that won’t stop you from exploring the outdoors. This list of winter-ready sunglasses is for all you adventurers out there – who ski, hike, and frolic regardless of the temp.

  1. Maui Jim Lighthouse 423 Sunglasses

maui jim lighthouse sunglasses

Many outdoor enthusiasts are already fans of the incredible clarity that Maui Jim sunglasses provide. This pair is perfect for protecting your eyes no matter what the season, but if you decide to take them out on the slopes you will truly appreciate the non-slip rubber nose pads. This unisex frame is so lightweight you’ll forget you’re wearing it, and the modified rectangle shape will hug your head and complement your facial features.

2. Wiley X WX Valor Sunglasses

wiley x valor sunglasses

Next up are the Wiley X Valor sunglasses. Wiley X were originally designed for military use, so you know they will withstand the elements, even when the temps drop. Ballistics-quality shatterproof lenses mean you can count on these sunglasses to protect your eyes no matter how extreme your hobbies are. The wrapped sporty shape will keep your face warm while making you look cool.

3. Oakley Flak 2.0 XL Sunglasses

oakley flak 2.0 XL sunglasses

If you appreciate high definition optics and rugged design, these Oakley Flak 2.0 XL sunglasses may be right up your alley. The enhanced coverage from the lenses will ensure no sun, wind, or snow is coming near your eyes. One of the best attributes of this pair comes from Oakley’s patented material, Unobtanium®, on the ear stems and nosepads. This grippy material will keep your sunglasses on your face and actually increases grip when you sweat.

Ray-Ban RB2027 Predator 2 Wrap Sunglasses

Ray-Ban RB2027 - Predator 2 Wrap Sunglasses

These Ray-Ban Predator 2 sunglasses are a little bit unexpected. Normally Ray-Ban is known more for fashion-driven styles and less for full protection from the elements. But, if you like that edge-y look but still need performance from your sunglasses, this pair might be the perfect compromise. They’ll look as good with your snowboarding gear as they do with a suit.

Costa Reefton Sunglasses

costa reefton sunglasses

Do you suffer from “big-head”?  It’s OK, its not just you! Named for a place of extraordinary natural beauty in New Zealand, these Reefton sunglasses from Costa are our pick for larger heads. You cannot beat the durability of Costa frames, and the polarized lenses will render the world in gorgeous crisp colors.

 

Prada, Michael Kors, Persol, and Tory Burch Caught on Film

Here at FramesDirect.com we sell the highest quality designer glasses from the most fashionably aspirational brands.  Four of our favorite brands got the Hollywood treatment when we created some imaginative video vignettes. These original narratives speak to the unique brand stories of Tory Burch, Persol, Michael Kors, and Prada eyeglasses and sunglasses.

First up, a ton of Tory Burch sunglasses go on vacation to the Hamptons. We find our Tory Burch fanatic trying to pack her suitcase for the weekend (wearing a gorgeous Tory Burch shift dress), but there’s not quite enough room for every style that she wants to squeeze in. Do you think she will sacrifice her books and bottle of wine for a wardrobe of sunnies? Watch the video to find out!

If you’re not already familiar with the Persol brand of eyewear, this is a beautiful introduction. These hand crafted, Italian frames are perfect for the man who is passionate, creative, and discerning – just like the artist in the video. Watch as he gets inspired to create a colorful mural while wearing 3 different sophisticated spectacles.

Michael Kors is a beloved American sportswear brand whose designer has also become a famous personality due to guest appearances on Project Runway. Much like the contestants on that show, in our video a fashion designer is experiencing a creative block. That is, until some Michael Kors sunglasses become the pièce de résistance of her design.

Finally, we have Prada – the final word in chic eyewear. A brainy yet fashion-forward pair of scientists are working in the lab when the equations on the wipe board create a surprising pattern. Can a love of fashion lead to chemistry? Anything is possible.

We had a great time on set creating these videos. Thanks to the team at Sparksight, here in Austin, TX, who turn fashion dreams into reality.

 

New York Fashion Week: Spring 2017

Even though Fall is upon us, the fashion world lives in the future, and there, Spring is already in bloom. Of all the fashion weeks, New York is our favorite, because we carry so many of the brands from the runway at FramesDirect.com. Tory Burch, DKNY, Ralph Lauren, and Marc Jacobs are all customer favorites, but at the top of the heap are Kate Spade and Michael Kors. So, we wanted to pair up some of the runway looks from this week with sunglasses from those designers.

Kate Spade went all bohemian at her recent show, and let the preppy ponytail down for some Moroccan inspired fun.  Tassels and applique abound, and whether in florals or stripes, the palette was bright and refreshing. The light and airy feel of the garments gave a casual vibe, and block heels, or flat-heeled sandals made the looks very wearable. These are our three favorite looks from the show paired with some Kate Spade sunglasses that could take the outfit outside.

The flirty striped dress on the left, with the peplum and pink bow would look great with Narelle sunglasses in Black with Gray Gradient lenses.

The amazing dark denim outfit with pink roses would be divine with Klaudia sunglasses in Transparent Tan with Brown Gradient lenses.

And the hippie tasseled dress with coat on the right would suit the Candida sunglasses in Almond with Polarized Brown lenses perfectly.

Michael Kors showed lively, upbeat and feminine silhouettes, featuring ruffles, florals, and nipped-in waistlines. There were forties inpired platform shoes and plenty of bright colors (though the three favorite looks we choose are pretty much brown and white, ha.)

michael-kors-spring-2017

We think Kendall (on the far left) would look gorgeous in theses MK1013 Sunglasses in Gold-Silver.

Some of you may think “puffy shirt” from Seinfeld, but we think, paired with the flowing white trousers, it’s perfection. Don’t you think MK1012 Sunglasses in Gold-White with Liquid Gold lenses would go with that look?

And on the right, this gorgeous embroidered dress is the perfect wedding guest dress and the MK2024 Sunglasses in Tortoise-Gold would totally vibe with the seventies influence.

Runway Images from Vogue.com

Latest Sunglasses (Wildest Sunglasses) for Summer 2016

Looking through the latest sunglasses arrivals at FramesDirect.com for something fun and summery for you guys, these 4 pairs screamed “pick me” the loudest. It’s fun to go wild with details and materials; why stick to rhinestones, or rivets, or over-sized shapes when you can have all three.

Here are some of the most fun, out-there, statement-making designer sunglasses to come out this Summer of 2016.

First up, Kate Spade Karyna/S sunglasses, these just make me smile. The cat-eye shape and daisy detailing are such a fun throwback. I love the classic yellow and white daisies, but these are available in ALL pink as well!

KATE SPADE KARYNA/S SUNGLASSES

KATE SPADE KARYNA/S SUNGLASSES

kate spade sunglasses pink

 

If those Kate Spades aren’t Fashion (with a capital F) enough for you, these out-there  Gucci sunglasses are for a girl whose heart beats for bold Italian style. Now that Alessandro Michele (former head of accessories) is in charge, you can expect more and more of these wild choices. Oversized square frames and rhinestones add just the hint of humor needed to balance out that bold, distinctive Gucci branding.

GUCCI GG3862/S SUNGLASSES

GUCCI GG3862/S SUNGLASSES

Ok guys, I didn’t leave you out, this macho pair of Flecked Green Tortoise Lowdowns (from Smith) will give you all the visual technology and specialty materials you crave. But this color…it’s like glittery camouflage! These are a great way to do a unique take on the iridescent colored lens trend.

LOWDOWN N

SMITH LOWDOWN/N SUNGLASSES

You’ve seen this style on the festival circuit, you’ve seen it in the street style snaps from outside the fashion shows – now invite this space age cat-eye to curl up in your collection! Don’t think you have to be a fashion blogger to fall in love with this Marc Jacobs pair. Surprisingly, they can be as sleek and stylish as you like – that’s an instant classic.

MARC JACOBS MARC 10/S SUNGLASSES

MARC JACOBS MARC 10/S SUNGLASSES

Photochromic lenses

Have you ever wondered how Transitions® lenses work? The magical mash-up of sunglasses and eyeglasses, when you see them change color, you feel like – the future is now. Transitions® are an example of photochromic lenses.

Some other names for photochromic lenses are Light Adaptive, Variable Tint, Photochromatic, but many people call just them by the popular name brand Transitions®; you could say they’re the the “Kleenex” of photochromic lenses.

If we start with the etymology of the word, photochromic comes from two Greek words; photo meaning light and chroma meaning color.

Photochromic lenses change color when exposed to light.

You can get clear photochromic eyeglasses that change all the way to dark sunglasses, or photochromic sunglasses which are just for outdoor wear (and do not get completely clear.)

So how do Transitions® lenses work? When exposed to light, the photochromic molecules in the lenses begin to change structure, like in the illustration below. This new arrangement allows the molecules to absorb more light which causes the lenses to darken. Most photochromic lenses to UV light; that’s why they change when you’re in the sun yet remain clear indoors.

how do photochromic lenses work

Temperature also has effect on the reaction time of the molecules in photochromic lenses. On a cold day, your lenses will react more slowly than on a warm day.

In this video, one of FramesDirect.com’s expert opticians, Travis, explains further:

 

Transitions® lenses continuously adapt to changing light conditions and block 100% percent of harmful UVA and UVB rays. Having your lenses give you the exact amount of protection you need to see clearly, means your eyes are doing less work. And there’s the added benefit of only having one pair of glasses for indoors and out!

Learn more about Transitions lenses

safety glasses

Safety glasses: For Work, Hobbies, and with your Prescription

Safety glasses have come a long way. You used to have to buy big goggles to put over your prescription glasses, which were cumbersome and could get quite foggy – making your work even harder. Whether you need prescription lenses, or not, safety glasses are a lot less bulky these days.

Even with a streamlined look, safety glasses should (of course) protect your eyes from whatever hazards you may encounter.

The best way to ensure your safety glasses will give you reliable protection is to purchase frames and lenses that are ANSI rated.

ANSI stands for American National Standards Institute; they have minimum performance requirements for glasses and put frames and lenses through a series of tests – including a high velocity test conducted with a ¼ inch steel ball!

Whether you’re buying safety glasses (or prescription safety glasses) for work on a construction site, a laboratory, or for your kid to wear to play in a baseball game, the standards are the same. At FramesDirect.com we carry multiple brands of ANSI rated safety glasses and goggles, so you can find the the perfect pair for any activity. And if you buy prescription glasses in a safety frame, we will fit them with polycarbonate lenses that are ANSI rated. Polycarbonate is the most impact-resistant lens material. A full range of lens options are available including anti-fog and anti-scratch coatings and tinting.

You only get one pair of eyes per lifetime, so if you have a job that puts your eyes in harm’s way or just enjoy some of the more dangerous hobbies, its worthwhile to find a pair of glasses that fully protects them! All our operators at FramesDirect.com are trained opticians, so if you have any questions about getting the best safety glasses for your needs, just let us know.

If you want to learn a little more about safety glasses, check out this video with Travis: