oakley holbrook

Brave the Elements in Rugged Sunglasses for Winter

Winter is here and she can be a cruel mistress. Frost bitten fingers, icicle earlobes – but we know that won’t stop you from exploring the outdoors. This list of winter-ready sunglasses is for all you adventurers out there – who ski, hike, and frolic regardless of the temp.

  1. Maui Jim Lighthouse 423 Sunglasses

maui jim lighthouse sunglasses

Many outdoor enthusiasts are already fans of the incredible clarity that Maui Jim sunglasses provide. This pair is perfect for protecting your eyes no matter what the season, but if you decide to take them out on the slopes you will truly appreciate the non-slip rubber nose pads. This unisex frame is so lightweight you’ll forget you’re wearing it, and the modified rectangle shape will hug your head and complement your facial features.

2. Wiley X WX Valor Sunglasses

wiley x valor sunglasses

Next up are the Wiley X Valor sunglasses. Wiley X were originally designed for military use, so you know they will withstand the elements, even when the temps drop. Ballistics-quality shatterproof lenses mean you can count on these sunglasses to protect your eyes no matter how extreme your hobbies are. The wrapped sporty shape will keep your face warm while making you look cool.

3. Oakley Flak 2.0 XL Sunglasses

oakley flak 2.0 XL sunglasses

If you appreciate high definition optics and rugged design, these Oakley Flak 2.0 XL sunglasses may be right up your alley. The enhanced coverage from the lenses will ensure no sun, wind, or snow is coming near your eyes. One of the best attributes of this pair comes from Oakley’s patented material, Unobtanium®, on the ear stems and nosepads. This grippy material will keep your sunglasses on your face and actually increases grip when you sweat.

Ray-Ban RB2027 Predator 2 Wrap Sunglasses

Ray-Ban RB2027 - Predator 2 Wrap Sunglasses

These Ray-Ban Predator 2 sunglasses are a little bit unexpected. Normally Ray-Ban is known more for fashion-driven styles and less for full protection from the elements. But, if you like that edge-y look but still need performance from your sunglasses, this pair might be the perfect compromise. They’ll look as good with your snowboarding gear as they do with a suit.

Costa Reefton Sunglasses

costa reefton sunglasses

Do you suffer from “big-head”?  It’s OK, its not just you! Named for a place of extraordinary natural beauty in New Zealand, these Reefton sunglasses from Costa are our pick for larger heads. You cannot beat the durability of Costa frames, and the polarized lenses will render the world in gorgeous crisp colors.


Prada, Michael Kors, Persol, and Tory Burch Caught on Film

Here at FramesDirect.com we sell the highest quality designer glasses from the most fashionably aspirational brands.  Four of our favorite brands got the Hollywood treatment when we created some imaginative video vignettes. These original narratives speak to the unique brand stories of Tory Burch, Persol, Michael Kors, and Prada eyeglasses and sunglasses.

First up, a ton of Tory Burch sunglasses go on vacation to the Hamptons. We find our Tory Burch fanatic trying to pack her suitcase for the weekend (wearing a gorgeous Tory Burch shift dress), but there’s not quite enough room for every style that she wants to squeeze in. Do you think she will sacrifice her books and bottle of wine for a wardrobe of sunnies? Watch the video to find out!

If you’re not already familiar with the Persol brand of eyewear, this is a beautiful introduction. These hand crafted, Italian frames are perfect for the man who is passionate, creative, and discerning – just like the artist in the video. Watch as he gets inspired to create a colorful mural while wearing 3 different sophisticated spectacles.

Michael Kors is a beloved American sportswear brand whose designer has also become a famous personality due to guest appearances on Project Runway. Much like the contestants on that show, in our video a fashion designer is experiencing a creative block. That is, until some Michael Kors sunglasses become the pièce de résistance of her design.

Finally, we have Prada – the final word in chic eyewear. A brainy yet fashion-forward pair of scientists are working in the lab when the equations on the wipe board create a surprising pattern. Can a love of fashion lead to chemistry? Anything is possible.

We had a great time on set creating these videos. Thanks to the team at Sparksight, here in Austin, TX, who turn fashion dreams into reality.


Top 10 Oakley Polarized Sunglasses

 You step outside in your brand new sunglasses. You got them for free with a bunch of other promotional giveaways at your last half marathon. Oh yeah, these look good, you think to yourself.

Making your way to the sidewalk, you press play on the first song in your running mix. Picking up speed, you notice an intense glare reflecting off the pavement, your eyes tearing up slightly due to the burn. Wanting to escape the glare and hoping for a more scenic route, you venture to the park near your house. However, your dark lenses do nothing to enhance the scenery and dull the view instead. You return home defeated, wondering if there is a better way.

Oakley Polarized Lenses

Oakley Polarized Lenses

Oakley has a solution: HDPolarized lenses.

You may have heard the word “polarized” tossed around before, but you’re not really sure what it means. Without getting too much into the science, polarized light is light that bounces off surfaces, reflecting light and creating glare. Polarized lenses filter out polarized light.

In addition to pavement, water and snow also cause glare when the sun reflects off them. Not only is glare annoying, the UV light from the glare can harm your eyes. Oakley polarized lenses block 99% of glare.

Oakley polarized lenses are some of the clearest lenses on the market. While other brands use glue to attach polarized filters, Oakley uses infusion molding to make their lenses. As a result, their one-layer lenses prevent distortion, blur and shifting of objects when you look through them.

You can choose from a wide range of lens options based on the outdoor condition. For example, if you are going to be out on the water, Bronze Polarized or Deep Blue Polarized lenses are really good at filtering out the glare from the water. If you go for a run, OO Red Iridium Polarized or Black Iridium Polarized lenses can block the glare reflected off asphalt.

Not only is Oakley at the top of its game when it comes to polarized sunglasses, they have so many different styles, whether you are looking for a sporty pair of sunglasses for extreme performance, an active pair with some performance features or a lifestyle pair for daily use. Check out our list of top 10 Oakley polarized sunglasses!

1) Flak 2.0 XL Sunglasses  are some of the most popular Oakley frames out there, Oakley redefines sport sunglasses using the newest technology from their labs. Also see the Oakley Flak 2.0 XL Prescription Sunglasses and withFlak 2.0 XL Replacement Lenses.oakley flak 2.0 XL sunglasses

2) Holbrook Sunglasses are inspired by vintage frames, making them some of the most fashionable sunglasses in the Oakley collection. Also see the Holbrook Prescription Sunglasses.

oakley holbrook sunglasses

3)  Twoface Sunglasses feature flexible temples that allow for a precise and comfortable fit. This frame is perfect for men who aren’t extreme sport players but still have an active lifestyle. Also see the Twoface Prescription Sunglasses.

oakley twoface sunglasses 4) Fives Squared Sunglasses are stylish, square-shaped frames that offer the durability and comfort you would expect from Oakley, perfect for on-the-go types.oakley fives squared sunglasses

 5)  Gascan Sunglasseslike most of Oakley’s sporty frames, are made of O-Matter, Oakley’s innovative lightweight and durable material. Also see the Oakley Gascan Replacement Lenses

oakley gascan  6) Turbine Sunglasses use Unobtainium, an Oakley material that increases grip with sweat, on the temple tips and nose pads, as do most of Oakley’s sport frames. See also the Turbine Prescription Sunglasses

oakley turbine sunglasses

7)  Feedback Sunglasses are a cool pair of women’s aviator sunglasses that provide sun protection and style for the casual look. Or try Oakley Feedback Prescription Sunglasses oakley feedback sunglasses

8)  Oakley Radar EV Path is a semi-rimless frame featuring signature Oakley sculptural, high-tech design. Oakley is known for their precision craftsmanship and innovation. Also see Radar EV path Replacement Lens and Radar EV Path Prescription sunglasses

oakley radar ev path sunglasses

9)  Half Jacket 2.0 XL are a sleek men’s pair that gives athletes sunglasses to wear during their workout (or on a more laid back day.) Also see the  Oakley Half Jacket 2.0 XL Prescription Sunglasses and  Half Jacket 2.0 XL Replacement Lenses

oakley half jacket 2.0 XL
10) Batwolf Sunglasses feature a shield lens that’s good for all types of sports, also see the Batwolf Sunglasses Replacement Lenses .

oakley batwolf sunglasses

Related pages & posts – Fashion Sunglasses, Oakley Prescription Sunglasses,  Rimless Eyeglasses

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Top 4 Cutest Sunglasses to Workout In (for women)

Many of the more glamorous shades we’re fond of for fashion’s sake, don’t quite cut it when you’re sweating it out in the elements. Now that lot of us have committed to New Year’s resolutions that involve getting more exercise and fresh air; its the right moment to assess 1) which sunglasses won’t slip down your nose when you sweat 2) which sunglasses are lightweight enough to stay comfy and 3) of those sunglasses, which are still gonna make you look cute…

Here are our Top 4 sporty-yet-cute shades that can be your fit-spiration

Feed The Children Donation


Since the start of their organization in 1979, Feed The Children has become one of the world’s leading anti-hunger organizations, dedicated to creating a world where no child goes to bed hungry. Accredited by GuideStar Exchange and the BBB Wise Giving Alliance, and given a 4-star rating from Charity hunger, the organization has given over $344 million in food, supplies, medicine and more to over 10 million individuals in the United States and 18 other countries in the fiscal year of 2013.

At FramesDirect.com, we understand the importance of helping others in need. After looking for a organization to work with, we were happy to find Feed The Children. Recently, we donated hundreds of designer frames with a hope that a brand new pair of eyewear will help enhance the vision and life of another. We encourage you to check out Feed The Children here and take the time to learn about such a impactful organization.

Related: Kids Glasses.

We Won Trustpilot’s High Flyers Award!

We are thrilled to announce that Trustpilot awarded us with their January High Flyers Award! Trustpilot is a review-driven community that connects online consumers with companies, allowing reviewers to make smarter, informed decisions about their purchasing. It feels great to have Trustpilot recognize our commitment to customer service. With over 5,300 reviews on Trustpilot, we have an 8.5 out of 10. And of those 5,300 reviews, over 82% of them are for 4 and 5 star ratings!


Here’s a review from Trustpilot:

“I recently purchased a pair of Ray Bans online through FramesDirect.com and I couldn’t be more impressed!!!I shopped around at my local stores and they where HALF the price !!This was my first time ordering eyeglasses online so I was a little hesitate. Once I started the process online it was so easy. I was unsure about one or two things but my representative Sarah helped me and she was super friendly and extremely helpful. There website allows you to upload your picture and than place the frames on you to see if you like the look. ( amazing feature to the site) I received my order within 7 days and they were perfect. I didn’t even have to get them sized. I have already referred friends and family and will continue to do so. Thanks again FramesDirect.com !!! Can’t wait to order another pair!”



We were awarded this honor with a visit from Trustpilot employees and a fun office party full of yummy eats. We are thankful to work with Trustpilot and can’t wait to celebrate more wonderful reviews in the future! Check out Trustpilot here or shop for some eyewear with us here.


Valentine’s Sunglasses for Her


Gucci lace Prada Rayban Kate Spade Kate Spade

Love is in the air or at least it will be soon. Valentine’s Day is quickly approaching and what better gift to give than a brand new pair of sunglasses. All orders must be placed by February 6th, so the time to shop is now!

As the style editor, I’ve curated the sweetest frames for our Valentine’s Gift Guide. My personal favorite is the Bernadette sunglasses that were seen on Anna Kendrick in “The Waiting Game” video for Kate Spade. They’re both charming and fun, but if they don’t seem like a good fit, we have tons to choose from (some are pictured above). Check out the Valentine’s Gift Guide here, and feel free to buy a little something for yourself. We won’t tell.

Glasses for Your Personality Type

Everyone loves a personality test. It gives us the opportunity to be introspective, think about who we are, our hopes, our dreams…our style. Personality traits influence fashion preferences – what you feel comfortable in, and what suits you. And although there are a lot of variables that go into choosing the right pair of glasses – face shape, bone structure, prescription – here at FramesDirect.com we thought it would be fun to pair our top 16 brands with their complementary personality type.

One of the most thorough and pervasive personality tests is based on the Myers-Briggs Type Indicator, inspired by the archetypes of Carl Jung. If you already know which of the sixteen personality types you are, skip on to the eyewear recommendations below. If you don’t, simply Google “Myers-Briggs free personality test” and take one that appeals to you, there are tons available on the web.

Now that you know who you are, it’s time to find out how that translates into what you should wear:

If you’re an ISFJ (Nurturer)

You should wear: Tory Burch

You’re a dedicated friend and employee, and protective of those you love. Since you embody warmth and empathy while also valuing time honored, classic taste, Tory Burch’s preppy-boho fusion is perfect for you.


Tory Burch TY2030


If you’re an ISFP (Artist)
You should wear: Prada

You’re charming and creative with a highly developed aesthetic sense. Like Miuccia Prada, when she inherited the fashion house in 1978, you want to create something original. Prada frames will give your look a touch of the quirky and avant-garde, befitting a true artist.


Prada PR 28PS


If you’re an ESTJ (Guardian)

You should wear: Kenneth Cole

As a hardworking person with unsurpassed management and organizational skills, you will appreciate Kenneth Cole. He has never let anything stop him from achieving his dreams. Kenneth went from selling shoes out of a trailer on the streets of New York to building a global brand. His designs echo this adaptability and versatility, giving you style that translates whether you’re organizing soup kitchen volunteers or running a political campaign.


Kenneth Cole KC0199


If you’re an ESTP (Doer)
You should wear: Ray-Bans

You like to live on the edge – just like the fighter pilots that originally inspired the very first Aviator style sunglasses in 1937. Smart, energetic, and looking for quick results, you’re a rebel like James Dean in his Wayfarers. With a storied history, and the most popular brand of sunglasses of all-time, Ray-Bans are the choice for a doer on the move.


Ray-Ban RB8041


If you’re an ESFJ (Caregiver)

You should wear: Kate Spade

You’re popular, energetic, and live to be of service to others. People are already attracted to your upbeat, caring energy. Reinforce that message with colorful, yet sophisticated Kate Spade eyewear. It’s as much fun as you can have while still being the responsible one.


Kate Spade LYSSA


If you’re an ESFP (Performer)
You should wear: Versace

You’re spontaneous, energetic and love to be the center of attention – what brand other than Versace can really help you show off? An Italian luxury brand known for their glamour and sex appeal, Versace frames are never boring, just like you.


Versace VE4237B


If you’re an ISTP (Crafter)
You should wear: Oakley

You’re a master of tools, instruments and machines, and you’re prone to some bold risk-taking behaviors. With their dedication to cutting edge, experimental technology, and with roots in motocross, Oakley is the obvious choice for you.


Oakley Carbon Plate


If you’re an INFJ (Protector)
You should wear: Gucci

You’re a powerful person, but don’t have to raise your voice to be heard. Your brand is Gucci. Like you, they are enigmatic and individualistic. There’s no one else quite like you, and no brand quite like Gucci – which is why their products spark endless knock-offs. But FramesDirect.com stocks the genuine article, for all you unique snowflakes.


Gucci GG4246/S


If you’re an ISTJ (Examiner)

You should wear Burberry

You’re a no-nonsense person who always fulfills their duties. Your practical, reliable nature means that you value tradition. There is no brand that exemplifies traditional values like Burberry. Established in 1865 in England, originally specializing in outdoor attire, they invented that staple we know as the trench coat. In the 21st century Burberry is a full service luxury fashion house, known for their trademark tartan.


Burberry BE2161Q


If you’re an INFP (Idealist)

You should wear: Maui Jim

You have a poetic soul, and your gentle nature senses the possibilities all around us. Possibilities like when a small sunglasses company can grow from a tiny operation on the beach in Hawaii to a top-selling brand. If you feel sometimes the modern world moves too fast for you, embrace the Aloha spirit and kick back in your Maui Jim shades. You can save the world tomorrow.


Maui Jim Sand Island-253


If you’re an ENFP (Inspirer)
You should wear: Persol

You are magnetic, enthusiastic and able to do anything you set your mind to. Your brand is Persol, one of the worlds most respected and sought-after eyewear brands. Like you, they are creative and innovative. Over the years (since 1917) Persol’s handcrafted glasses have come to embody the intersection between fashion, design, and technology.


Persol PO9714VM


If you’re an INTJ (Scientist)
You should wear: Costa

You’re imaginative and strategic, turning theories into action. So were the founders of Costa sunglasses, who needed a better polarized lens for fishing, and decided to invent their own. Your high standards will be met by their premium lenses, specialized for any environment, to eliminate glare and allow the precise correct amount of light in.


Costa Cocos


If you’re an ENFJ (Giver)
You should wear: Polo

Like one of the most iconic all-American brands, Polo, you are a born leader. You inspire others with your charismatic and alluring personality. Ralph Lauren and his brand, Polo, have been turning trends into timeless classics since 1971. Someone with your ability to be influential has the power do the same; can we suggest starting with your eyewear?


Polo PH2047


If you’re an ENTP (Visionary)
You should wear: Serengeti

You’re smart and curious and love an intellectual challenge. Serengeti is the perfect brand for people like you, interested in going deeper than the surface. The line is elegant and fashion-forward, but the true star of Serengeti eyewear is the lens technology. They are designed for exceptional clarity with drivers and pilots in mind.


Serengeti Aerial


If you’re an INTP (Thinker)

You should wear: TAG Heuer

You’ve heard about the precision of Swiss watches. Well, what better eyewear brand for a logical, inventor-type like you, than Tag Heuer? The Swiss manufacturing company, established in 1860, applies the same painstaking attention to detail necessary for watch-making to every pair of frames.


TAG Heuer Spring Rubber 0341


If you’re an ENTJ (Executive)

You should wear: Emporio Armani

Like Giorgio Armani himself, you are a bold leader and an imaginative problem-solver. Known for clean lines and contemporary design, Emporio Armani’s eyewear line is perfect for the boardroom or the high powered business lunch.


Armani EA3019


Staff Picks: Holiday Sunglasses


RayBan RayBan Carrera Oakley Prada Prada Oakley

We asked around the office to find out which sunglasses our staff would love to unwrap this holiday season. From classic shapes to pops of vibrant colors there is something for everyone. And remember, the deadline to get these stylish sunglasses shipped to your door is quickly approaching. For more holiday inspiration read our holiday gift guide!

Gifts Under $200 For Him And Her


Holbrook Clubmaster Randolph Dolce Kate Spade Tory

Still looking for the perfect gift for someone this holiday season? Well, we’re keeping the spirit of gifting going by providing you with more ideas for him and her. All under $200.

Women have been loving metallic touches on sunglasses, and it doesn’t seem like this shiny trend is going to grow dull. The Dolce & Gabbana sunglasses (above) with gold flecks is the perfect gift for any woman who loves to stand out. Men have been drawn to sunglasses with clean, classic lines. For instance, Randolph Engineering aviators have been a popular item among male shoppers. These frames have been seen on Jon Hamm as Donald Draper on Mad Men, so you know they’re timeless. Need more ideas? Don’t forget to check out our holiday gift guide for him and her.