Celebrity Sunglasses & Eyewear Sightings

Oceans 13 Stars Sport Sunglasses from Luxottica

Ray Ban 3291 sunglasses - Brad Pitt of Oceans 13 was spotted wearing these babies!The Luxottica Group has announced that Oceans 13 stars Brad Pitt, George Clooney, Matt Damon, Andy Garcia and Al Pacino will be sporting Ray Ban and Persol sunglasses during the May 26 premiere of the Oceans 13 film at the Cannes Film Festival in France. To generate more media coverage, Luxottica Group will be seeding the cast and celebrities with Ray Ban and Persol shades for placement leverage and media coverage.

Brad Pitt was pictured in the announcement in a pair of Ray Ban 3291 sunglasses.

You might want to see the related post Celebrity Eye Wear Sightings.

New Ray Ban Eyewear Choices Page Live

Ray Ban Wayfarer – The Legend Renewed

A legend has been reborn. Ray Ban Wayfarer sunglasses are available in an authentic reproduction of the iconic original.

Ray Ban Wayfarer sunglasses - Forever CoolWith summer rapidly approaching, why dig out those tired old drug store sunglasses when you can own Ray Ban Wayfarer sunglasses, an icon of style among some of the world’s most legendary stars – Audrey Hepburn, Tom Cruise, Bob Dylan, Madonna and more recently Mischa Barton and Mollie Sims among others.

Lafont Kids eyeglasses added

The Eye Zone Officially Goes Live

The Eye Zone blog is officially open for businessWe’re officially announcing to the world today that The Eye Zone blog is live. Yes, technically we’ve been up and running while we add features, content and tweak the eyewear blog, but today we step out of beta and into fully operational status.

Read the official press release Frames Direct Announces The Eye Zone Blog in our Press & Articles section.

Calisthenics for the Eyes to Maintain Vision

Calisthenics for the Eyes to Maintain Vision

eyeglasses framesDr. Mao has an interesting article titled Use Simple Techniques to Maintain, Improve Vision that includes some very practical tips on nutrition and vision. For instance, did you know that Chrysanthemum flower can reduce pressure buildup in the eye or that Wolfberry, also known popularly as goji berry, is used to strengthen eyesight?

The really interesting part of the article, though, are the exercises, sort of calisthenics for the eyes! Check these out:

FramesDirect.com’s Austin Expansion

Log In to FramesDirect.com

There are a number of reasons to sign up for a free account at FramesDirect.com:

1. Keep all of your eyewear records in one place
2. Receive e-mail notifications about great offers on eyeglasses, sunglasses and contact lenses.
3. Virtually try-on frames with our FrameFinder! Upload your photos, edit existing photos, view favorites, email favorites to friends, get personalized recommendations and have fun without downloading anything! Take FrameFinder for a test drive with the demo.
4. Track your order status.
5. Request RMA number (Returns) online.
6. Keep your billing and shipping information up to date. No more typing it all in every time you order!

Contact Lens FAQ

Wearing Contacts – It’s All About Comfort

People who are new to the idea of wearing contact lenses are generally concerned about comfort. “Will it hurt?” is probably the first thing that comes to mind when they consider putting that little lens in an eye. The second question is likely to be “Will it bother me?” or “Will I feel the lens in my eye all day” or something along those lines.

Lafont Kids eyeglasses added

Beyond Rimless – The “Barely There” Look

Following up on our recent post on Frameless or Rimless, What’s the Difference?, we thought we’d point out that top optical news web site 20/20 is featuring an audio visual presentation on the “barely there” look of rimless eyeglasses. Take a look at Beyond Rimless.

Jhane Barnes SineThe presentation features a number of rimless brands in our catalog, including Silhouette Rimless, Jhane Barnes (including the Jhane Barnes Sine in the presentation), UK Silhouette Rimless Prescription Glasses and Sean John.

Rimless eyeglasses are the ulimate in eyewear freedom with light, almost invisible fashion frames.

Frameless or Rimless, What's the Difference?

Frameless or Rimless, What’s the Difference?

Actually, frameless and rimless frames refer to the same thing – sturdy, lightweight lenses that a light arm piece attaches to for support.

And, of course, because there is no frame to restrict vision, you have better peripheral vision with frameless eyewear. Depending on the frame and lens, they can be practically invisible.

Among our top catalogs that include frameless sun glasses are Maui Jim, Nike, Ray Ban, Costa Del Mar and Revo.

Lafont Kids eyeglasses added

Summer’s Almost Here – Check Out Sable Water Optics Goggles

With summer rapidly approaching, it’s time to start thinking about sun, fun, swimming pools, beaches and water sports.

The first item on your checklist should be swimming goggles, so check out Sable Water Optics Goggles, endorsed by three-time Olympic Medal winner Gary Hall Sr. These great goggles are comfortable, quality optical products that can have different prescription strength lenses for each eye in some models. They also provide UVA/UVB protection as well as anti-fog technology.

While you’re at it, check out our water sports sunglasses, too.

New Children's Eyeglasses Added - Thalia Girls and Hushpuppies Pups

New Children’s Eyeglasses Added – Thalia Girls and Hushpuppies Pups

We’re pleased to announce the addition of two more great brands of kids frames to our catalog of children’s eyeglasses – Thalia Girls and Hushpuppies Pups.

Thalia Girls eyeglasses are for girls nine to 15 and are inspired by pop star Thalia.

Hush Puppies Pups eyeglasses feature playful, durable frames styling for boys, girls and in unisex frames.

You might also want to check out our kids sunglasses, too.

Related post – Lafont Kids Eyeglasses Added.