When Did Aviator Sunglasses Become So Popular?

Aviator sunglasses may be fashionable, statement-making eyewear in 2017, but this popular shape has been on the scene since 1936. The teardrop-shaped sunglasses were originally developed for use by US Air Force pilots. Since then, they have made countless appearances in movies, in celebrity wardrobes, and on the runway. The classic ‘pilot-style’ aviator frames seem to land on the ‘top trends’ lists more often than not. When did aviator sunglasses become so popular?

Aviator Sunglasses in History

Bausch & Lomb developed the original aviator-style sunglasses as an alternative to flight goggles that couldn’t perform as the job required. Flight capabilities were advancing rapidly while the pilots’ gear stalled. The sunglasses Bausch & Lomb created wouldn’t fog up like goggles, offered a comfortable, more stylish fit, and the large shape and dark or mirrored lenses blocked more light to better protect pilots’ eyes. Originally called ‘Anti-Glares,’ they were branded ‘Ray-Ban’ upon their release since they sought to ‘ban’ the harsh ‘rays’ from the sun.

General Douglas MacArthur, 1944.

Ray-Ban aviators became standard military issue during World War II and became famous after photos surfaced showing General Douglas MacArthur wearing his.

The image became the go-to ‘wartime’ look in Hollywood. After the war, the military style became popular among both private and commercial pilots, police officers, and sportsmen due to their utility and performance.

The thin, wire-framed sunglasses evolved through the years as makers began to put their own spin on the style. Randolph Engineering took over the military contract in the 1980s, and countless designer brands began to release their own aviators. Thick plastic frames and shield-style aviators began to appear, as did tinted lenses and various frame finishes. The 1970s brought feminine styling to the rugged military look using softer colors and rhinestones. This fresh approach gave the large, tough frames a unisex appeal.

Aviator Sunglasses in Pop Culture

The aviator style’s rose in popularity as it appeared in more and more films throughout the decades. Beginning in the 1950s, Ray-Ban paid to place aviator sunglasses in movies and the trend stuck. Military and police films drove the popularity of the style, while celebrities favored the look on stage and in public. Elvis wore a flashy version of the oversized frames in the 70s, and Michael Jackson rocketed thick shield aviators into popularity during the 80s.

Robert De Niro donned an updated square version of aviators in Taxi Driver, which gave the style a boost. Sales leapt a shocking 40% after Tom Cruise and Val Kilmer wore aviator sunglasses in  Top Gun.

Hollywood continued to feature aviators on screen year after year. Cobra intimidated in a pair of outdoorsman aviators, Johnny Depp’s Raoul Duke showed off Ray-Ban shooter aviators in Fear and Loathing in Las Vegas, and Bradley Cooper’s character counted on classic Ray-Ban aviators to shield his eyes from the brutal daylight in The Hangover.

This iconic style seems to be in the middle of yet another resurgence of popularity. Maui Jim, Burberry, Dolce & Gabbana, and Gucci are among the countless designer labels that have released their own aviator sunglasses. It’s a chic, high-fashion staple on both the runway and red carpet, yet retains its rugged, tough image. While Tom Cruise wears a pair of Randolph Engineering aviators in the recent crime film American Made, fashionistas and frenzied dressers grab their aviator sunnies before heading out on the town. After 80 years , the style’s popularity shows no sign of slowing down. With a decades-long run, maybe the question should be, were aviator sunglasses ever not popular?

Dolce & Gabbana: Who Are They?

The design powerhouse Dolce & Gabbana has become a dominating presence in the world of Italian fashion design since the duo got its start in the 1980s. After overcoming a few difficulties in the brand’s history, Dolce & Gabbana has become one of the best selling luxury brands in the world thanks to its bold, versatile designs inspired by vintage Italian films and the designers’ own Mediterranean roots. While the D&G logo is one of the most recognizable in luxury fashion and beyond, who are the men behind the Dolce & Gabbana label?

Two Fashion Designers Walk Into a Bar…

Domenico Dolce was born in September, 1958, in Polizzi Generosa, Sicily. He was born into the world of fashion. From a young age, he worked at his family’s clothing business where his father was a tailor. Dolce found fashion to be his ideal form of expression and always yearned to break into the industry; his goal was to work for Giorgio Armani. Dolce dropped out of fashion design school—he claimed he already knew everything he needed to know. He began his work as an assistant designer for Giorgio Correggiari’s fashion house in Milan.

While Domenico Dolce was sure of his future in fashion design, Stefano Gabbana started his career elsewhere. He was born in November, 1962 in Milan, where his father worked for a printing factory. Gabbana graduated from a graphic design institute with the intention of working in advertising. However, he soon became disenchanted and left his job. Stefano Gabbana and Domenico Dolce met in a bar in 1980 and, at Dolce’s urging, Gabbana went to work for Giorgio Correggiari as well.

The First Collection: ‘Real Women’

After two years working for Correggiari they opened their own designer consulting studio, then later founded their own fashion house. Their runway debut came in 1985 at a show for new designers at Milan Fashion Week. Using friends and family as models in their first show began a tradition that Dolce and Gabbana continue today. Non-models frequently strut the runway at D&G shows. They named their first collection ‘Real Women,’ a nod to their casting choices.

Disappointing sales from their first collection nearly derailed their success, but serendipitous events led to the release of a second collection. They opened their first storefront in 1986 and produced a bold and versatile third collection. It was their fourth collection that really garnered attention; vintage 1940s and retro Italian cinema influenced the pair, who continued their rise to the top.

Leotards, Fragrances, Motorola, and Madonna

Additional lines dropped at a swift pace; a leotard line and ready-to-wear collection came in 1988, followed by beachwear and lingerie in 1989, then menswear in 1990. In 1994, the D&G label debuted at a lower price point with styles intended for younger crowds. Their first boutique opened in Japan in 1989. In the subsequent years they released many collections: home décor, a bridal line, D&G Junior clothing for children, timepieces, fragrances, jewelry, cosmetics, and more. The label also partnered with various brands for everything from a Motorola cell phone and sports uniforms to interior design projects.

Their success escalated when Madonna appeared in a Dolce & Gabbana corset and jacket combo. She later reached out to the couple to design 1,500 costumes for her 1993 tour. They’ve since designed costumes for movies, stage and music videos. In addition to dressing celebrities such as Beyoncé, Whitney Houston, and Angelina Jolie, Dolce and Gabbana have appeared in several films.

D&G: Bold, Exciting Luxury

Dolce & Gabbana first explored the idea of signature eyewear in 1996 and launched its eyewear collection in 1998. The designers also co-created an eyewear collection with Madonna in 2010 under the label MDG. Dolce & Gabbana continues to impress with its bold, expressive, and artistic sunglasses and eyeglasses designs. Dolce & Gabbana eyeglasses provide the same bold, exciting luxury found in its apparel and accessories collections.

New! Dolce & Gabbana DG6111 Sunglasses

While most of Dolce & Gabbana’s fashion lines continue today, a few have phased out, and additional labels all merged under the Dolce & Gabbana label in 2011. They are known for their versatile and edgy styles. The ways they explore and unite a range of themes—minimalist, showy, ultra-feminine meets masculine, bourgeois, or sports-inspired—keeps the world of luxury fashion on its toes. Now a symbol of sophisticated Italian style throughout the world, the men behind the Dolce & Gabbana label continue to stay true to their identity and vision while dressing the world in their extravagant, playful, yet timeless styles.

Can Wearing Glasses Improve Your Vision?

Yes, wearing glasses can improve your vision. Glasses clarify and enhance what you can see—but the better vision that comes from wearing glasses is thanks to a change in your perspective, and not the result of any actual changes to your eye or eyesight. Glasses can counteract and correct physical anomalies in the shape of your eye that impact your ability to process light properly, which in turn harms your vision. While glasses are a helpful tool to bridge that gap, they do not actually help your eyesight get better.

Why Do You Need Glasses?

Simply put, glasses help people see better, and they can be used to counteract eyesight problems with distance and/or clarity. You can improve many visual issues and conditions by wearing prescription glasses. For many eyeglass wearers, this leads a much higher quality of day-to-day life.

The physical nature of your eye is directly related to the type of vision problems you’ll face, and helps identify the proper type of glasses to improve your vision. Nearsightedness and farsightedness are the most common visual impairment issues people face. Nearsighted refers to someone who can see things close to them well, but who suffers from fuzzy vision at a distance. In this scenario, the physical length of the eye is too long, which causes the distortion. In contrast, far-sightedness results from an eyeball that is too short, making it difficult to read and see things close-up. Wearing prescription glasses significantly improves both of these conditions.

Furthermore, glasses can be useful during specific activities, like reading, writing, or driving.

Will Wearing Glasses Weaken Your Eyes?

Glasses can improve your vision—but, just like they can’t strengthen or improve your physical eye to fix your eyesight, they are also not going to weaken your eyes if you wear them. Prescription eyeglasses are optical aids that change the way your eye receives light rays to improve visual clarity. This results in a better overall visual experience. Wearing glass does not increase or decrease your actual eyesight and vision strength.

Can Wearing Glasses Improve Your Vision?

If you are having trouble seeing in different scenarios, your eyesight can get better if you wear glasses. Glasses are an excellent tool to help improve your vision, but you must use them consistently as an aid. They cannot “fix” any medical issues or make significant changes to the structure of your eye, so the result of wearing glasses is a temporary boost in your overall visual perception.

The Story Behind the Wayfarer: Ray-Ban’s Most Rebellious Frames

The Ray-Ban Wayfarer is one of the most iconic pieces of eyewear of all time. You may not know the name, but you know the look.

Since 1937, Ray-Ban has been a leading manufacturer of premium American eyewear. One of their earlier designs – The Aviator – put them on the map. Aviators were designed specifically for pilots who had trouble seeing focusing their eyes due to the ultra bright blue and white hues of the sky. The design took off.

Then in 1952, Ray-Ban had its second big hit with the Wayfarers. The inspiration came from two unexpected sources: the Eames lounge chair and tailfins from the classic Cadillac design.

An odd mix, sure, but the result is a stunning piece of American fashion that’s endured for decades.

At a time when most glasses were metal, these were made of plastic, and the temples had a distinctive flared angle. Designs like this may seem standard to our eyes today, but half a century ago, these were revolutionary.

‘Unstable Dangerousness’

As 1970s fashion critic Stephen Bayley puts it, the Wayfarers “spoke a non-verbal language that hinted at unstable dangerousness.”

When movie star bad boy James Dean was seen wearing Wayfarers, it cemented the frames as a symbol of rebellion.

Other stars followed soon suit.Audrey Hepburn could be seen sporting the specs, followed by Cary Grant, Kim Novak, and Marilyn Monroe. It wasn’t just actors: artists and musicians like John Lennon, Andy Warhol, and Bob Dylan all embraced the defiant, radical spirit of the Wayfarers.

Of course, seeing every major icon of the ‘50s and ‘60s sporting these had a tremendous impact on sales. Unfortunately, it didn’t last. It wasn’t until the 1980s when then Wayfarers came thundering back into the public eye.

 

The 80s Resurgence

Ray-Ban made a product placement deal in 1981 that put Wayfarers onscreen over 60 times in movies and TV shows. After Tom Cruise paired Wayfarers with tighty whities in Risky Business, sales skyrocketed. Viewers saw them on Don Johnson in Miami Vice, on Bruce Willis in Moonlighting, and on Tom Cruise again in Top Gun.

Almost every major musician of the ‘80s wore them at concerts: Michael Jackson, Madonna, U2, Billy Joel, Queen… the list goes on!

And they’re still going strong. James Franco, who once played James Dean in a TV movie early in his career, can be seen wearing the specs some 50 years after Dean rebelled without a cause. Celebs like Johnny Depp, Robert Downey, Jr., Scarlett Johanson, Bruno Mars, Joe Jonas and Robert Pattinson avoid the paparazzi in the distinctive Wayfarer frames.

Are You a Wayfarer?

Ray-Ban Wayfarers have unquestionably survived the test of time, remaining a top seller a half decade after their premier.

Wayfarers look stunning on oval-shaped or round faces, and the design is perfect for males and females.

 

This is the perfect time to get your your own pair of Ray-Ban Wayfarer eyeglasses and save big at FramesDirect.com. Click here to get some of your own.

Related:

 

9 Bold & Stylish Glasses Guaranteed to Make an Impression

You’re not looking for “boring.” You don’t want “standard”.

You deserve better than “ordinary.”

You want frames that match your unconventional spirit. Here are 9 daring, inspiring and stylish glasses that you won’t soon forget.

Best of all, all of these frames are currently 40% off at FramesDirect.com, along with eyewear from over 100 premium brands. Prescription lenses are also 50% off! Click here to see the full list of participating designers and brands.

Carrera CA1008/S Sunglasses

With a retrofuturistic design and color scheme, these eye-popping Carerras are sure to stand out from the crowd.

Caviar 5611 Champagne

As the name implies, the breathtaking Champagne frames from Caviar are the definition of elegance, grace, and sophistication. Pure class.

Dolce & Gabbana DG 1287

Dolce & Gabbana delivers a stunning silhouette as always, but what really sets these frames apart is the intricate webbing detail in the temples.

Kate Spade Amara/S Sunglasses

Easily the most understated look on this list, the design is striking nevertheless. The black accent atop the clear frame perfectly mirrors the shape of the temple, creating a timeless, satisfying look.

Marc Jacobs Marc 16/S Sunglasses

That classic circle shape with the cat-ear accent. Those beaded details. The way it adds drama and an upward accent to any woman’s face. Perfection.

Miu Miu MU 54SS Sunglasses

Speaking of drama… Miu Miu took sunglasses and made them a work of art. If Audrey Hepburn made Breakfast at Tiffany’s today, she’d be rocking these. Available with an extra-protective mirror coating.

Prada PR 07TS Sunglasses

The best fashion brings you joy just by looking at it. These playful curlicues and fearless accents bring a smile to anyone who sees you wearing these.

Roberto Cavalli RC1024 (CARDUCCI) Sunglasses

Can you tell that Italian designer Roberto Cavalli started his career as an artist? The whimsical flourishes he brings to these frames are daring and experimental, and the result? Class, sophistication, and artistry.

Tommy Hilfiger TH1481 Eyeglasses

Simple concept, stunning execution. There’s a good chance you know someone who’s style perfectly matches this classic, black and white, Tim Burton meets Daria aesthetic. Maybe it’s you.

Is it time for a fresh new pair of specs? Any of the above frames will add grace, beauty and confidence to your look!

Act now to get any of the above (plus eyewear from over 100 top designers and brands) at a staggering 40% off. Plus, you can add prescription lenses for 50% off!

I have to warn you, this is a temporary offer… the page linked below might be down already.

Click here to see all the participating brands and designers.

Related:

An Eye Exam Every Year Might Save You from Going Blind

If it’s been more than a year since you had an examination by an eye care professional, here are reasons why you need to make an appointment now.

How many doctors do you see on a regular basis? Many of us probably go to the doctor for an annual physical and see a specialist regularly as well, but what about an eye doctor? If you haven’t seen an eyecare professional in the last year, now is a great time because August is Eye Exam Awareness Month. More importantly, a comprehensive eye exam is a good way to get a glimpse of your overall health. An eye doctor can look into your eyes and see the signs of chronic diseases, so it’s not just about making sure you can see—it’s how you see and how you want to keep seeing.

How often should you see an eye doctor?

Acknowledging your eyes truly are a window to your overall health, adults should get a thorough eye exam every year. During a routine exam, your eye care professional doesn’t just check to see if you need glasses or contact lenses. He or she also checks for eye diseases and is often the first one to spot a number of other chronic diseases, including high blood pressure, high cholesterol, diabetes, brain abnormalities, and even certain cancers.

A regular eye exam is especially important if you’re considered at risk for eye and vision problems. At-risk people are usually those with diabetes and high blood pressure, or who have a family history of eye disease like glaucoma or macular degeneration. But you might be surprised to know that “at risk” also includes contact lens wearers and people whose jobs are highly demanding visually. If you stare at a computer screen all day, you may also be considered at risk so you’ll want to be sure to get a thorough eye exam every year.

So how do you know if you’re experiencing an eye issue? Many eye diseases have no symptoms until the disease process is well advanced. Typically, vision issues manifest with blurred vision while driving or reading. You may also find yourself squinting at the television, feeling visual fatigue by the end of the day, or getting frequent headaches. If it’s been more than a year since your last visit to your eye doctor, it’s possible your prescription may be out of date.

Is an online exam good enough?

You may come across websites or smartphone apps that offer online eye exams. These services are definitely tempting. You can get your eyes checked from the comfort of your home instead of making an appointment with your eyecare professional, but you shouldn’t rely on an online test to give you a complete picture of your eye health. Here’s why:

  • An online exam can only show what vision correction you may need. In fact, the American Optometric Association has warned against online exams specifically because they aren’t thorough enough. For example, your phone or computer can’t do an eye pressure test to check for glaucoma, which means key indicators of potential health problems could be missed.
  • A comprehensive eye exam should include several different tests—many of which, today, have to be done face-to-face with the proper equipment.

Let’s talk eye tests: What type of tests are included in a comprehensive exam?

In addition to the routine eye pressure test, a comprehensive eye exam should include several different tests—many of which must be done face-to-face with the appropriate equipment. These include a slit lamp exam, which uses a unique microscope to review the structures of your eye, as well as pupil dilation, which can help detect conditions like a retinal detachment, age-related macular degeneration (AMD), and glaucoma.

During your comprehensive exam, your doctor will also review your medical history to identify any risk factors for eye disease. He or she will then determine the appropriate tests for you. For instance, glaucoma, a group of eye diseases where damage to the optic nerve can cause blindness, is hereditary. So if you have a family member with glaucoma, chances are good your doctor will test you for it as well.

Patients living with diabetes may develop retinopathy, a complication of diabetes that is a result of leakage from blood vessels. It can cause blindness. Diabetics may also be at higher risk of developing cataracts, a gradual clouding of the eye’s lens. Older individuals may be at risk of experiencing AMD, an eye disease that causes damage to the macula, which is a tiny spot near the center of the eye that is responsible for seeing objects straight ahead.

Additionally, during your exam, your doctor will give you tests for vision sharpness, color-blindness, eye movement testing, depth perception, and, potentially, a peripheral vision test. All of these tests are helpful in diagnosing potential vision issues and determining the best method to address them. Based on your results, your doctor might also suggest additional testing.

What should I know about children’s eyes?

While you’re making your eye exam appointment, don’t forget about your kids. The American Optometric Association recommends children receive at least 3 eye exams by age 6; before they start school, starting as early as 6 months old. After that, they should be examined every 1 to 2 years, depending on whether they need vision correction and whether they are at risk for development of eye and vision problems. Your child should also see an eye care professional if you suspect a problem with their vision. Keep an eye out for these symptoms or behaviors:

  • Avoiding or disliking reading
  • Short attention span
  • Difficulty throwing or catching a ball, copying from a chalkboard, or tying their shoes
  • Pulling a book in close to their face or sitting too close to a TV
  • Lots of blinking or eye rubbing

Another reason to ensure your kids get regular eye exams is that nearly 80% of a child’s learning happens visually. Too often, a child who can’t see well is misdiagnosed with a totally unrelated behavioral problem like ADHD when they may only need a pair of glasses.

What should I tell my eye doctor during an exam?

Just like any other doctor appointment, an eye exam should include a robust dialogue with your doctor, with full transparency on the amount of time you spend staring at screens and tablets and whether you follow guidelines for things like sleeping with your contact lenses in. Sharing your lifestyle and habits with your eye doctor will allow him or her to provide guidance on optimal eye health for you. Some questions you may want to ask your eye doctor include:

  • Does my vision seem stable?
  • Are prescription sunglasses a good option for me?
  • How do I address tired eyes?
  • What kind of eye drops do you recommend?

If it’s been awhile since you or your kids had an eye exam, don’t put it off any longer. Make an appointment with an eye care professional today to help ensure good vision for life.

Essilor See Change

The latest updates from Essilor See Change, FramesDirect.com’s parent company’s initiative to bring good vision to everyone, everywhere.

  • An estimated 500 million people living in Africa need vision correction but do not have the glasses they need. To reach these new customers, Essilor continues to expand its inclusive business models in the region. To meet some of our Vision Ambassadors in Kenya, click here
  • Last month, Vision For Life™ organized a screening event in an emergency shelter for displaced people in the suburbs of Paris. With the help of 50 Essilor volunteers, close to 200 adults got their eyes tested. Those who could not see clearly, about 40%, received a comprehensive eye exam from an ophthalmologist and glasses, if needed.
  •  Last year broadcasters across the U.S. premiered “SIGHT – The Story of Vision”, a one-hour documentary directed by Kris Koenig and narrated by Sir Elton John. It traces the progress in eye care over the past 800 years, as well as the growing worldwide vision crisis and efforts undertaken by individuals and organizations to resolve it. Read an interview with the director here.
  • Good vision is a basic human right everyone should have access to.  Seeing well improves everything in life, from an individual’s health, education and work opportunities, to the sustainable development of local communities and economies. Learn more in our latest infographic here.
  • To help make India’s streets safer, 2.5 New Vision Generation (2.5 NVG) partnered with the foundation of one of the world’s leading tyres manufacturers, Apollo. Thanks to this partnership 12,000 truckers received eye tests in one of 25 health centres run by Apollo’s foundation. 1500 drivers couldn’t see clearly and purchased a pair of affordable 2.5 NVG glasses. Learn more about NVG here.
  • Essilor Vision Foundation Australia has just launched its brand new website, Essilorvisionfoundation.org.au. In Australia EVF focuses on supporting the most disadvantaged members of local communities such as indigenous people and refugees. Since May 2016, the foundation has screened 2,283 children and equipped 181 with a free pair of glasses. Check out their new site here

Share Your Style Contest WINNER

To celebrate National Sunglasses Day, which is coming up on June 27th, FramesDirect.com decided to hold a contest for our customers to see who could submit a sunglasses photo with the most Summer Style.

Thanks to everyone who entered, but our team had to declare the winner was Kristy with this amazing shot!

Kristy will get any pair of sunglasses she’d like from FramesDirect.com! Congrats.

But we’d also like to shout out all the entries that we loved, but didn’t quite make the cut. Here are some of our favorites…

framesdirect.com media mentions

Something to Talk About; Media Shout Outs

At FramesDirect.com we LOVE when influencers, writers, and vloggers connect with our brand and our product. Here’s a rundown of recent mentions from across the web:

 

Blogger and style connoisseur Franko Dean is passionate about fashion, and that’s no secret to his 116K Instagram followers. They look to him for inspiration for clothes, accessories, travel tips, and more. Franko Dean knows that the secret to a great look is in the details. That’s why he chose classic Ray-Ban Wayfarers to go with his patterned tee and white distressed denim. But then again, classic Wayfarers go with just about anything!

clubmaster wood sunglasses

 

Dr. Andrew G. Carr, aka inn8chiro on Instagram, is a practicing chiropractor and men’s style buff.  He has mastered not only the art form of having a great sense of fashion but also of being  able to capture his looks perfectly in photographs. We love the way he styled the Ray-Ban Clubmaster Wood sunglasses  with a rugged pair of boots and a smart indigo shirt, all the way buttoned up.

ray-Ban Round Folding Classic Sunglasses

 

Tommy Lei has made a name for himself as much more than an Instagram darling. His passion for aesthetics, art, beauty, and technology have led to work with major brands on their digital strategies and creative vision. Under the moniker mybelonging, Tommy showcases his unique worldview through fashion and photography.  He reminds us to appreciate the small things in life (like these round folding Ray-Ban sunglasses!)

how do glasses work

 

Changing direction from fashion to health, FramesDirect.com got a mention on MedicalDaily.com, a website dedicated to covering the health and science news that matters most. Since 75% of Americans need glasses, we thought an infographic that breaks down the science behind How Glasses Work would be of interest to a wide audience. In short, the lenses bend light to compensate for vision deficiencies in the eye, but if you want to know more check out the infographic!

michael kors glasses

Next up, we got an awesome mention on MarieFranceAsia.com, the sister site of marie france magazine and mariefrance.fr, which caters to women across South East Asia. The article gives great recommendations regarding what glasses will flatter different face shapes. The slideshow features a Michael Kors  pair of eyeglasses that would be perfect on Demi Moore, or really anyone with a strong jawline!

mirrored lens aviators

 

One of our favorite shout-outs comes from a handsome young man that modeled for our most recent FramesDirect.com photo shoot. Doesn’t dade_horton look amazing in these classic Ray-Ban Large Metal Aviators with blue mirrored lenses?

glasses with HSA

 

We also received a very educational shout-out from FramesDirect.com’s favorite sneakerhead vlogger T-Blake. He shared how to use Flexible Spending Account money on eyeglasses. FSA money is tax free! You can also use Health Spending Account (HSA) funds to pay for prescription eyeglasses, sunglasses, and contact lenses. T Blake lets everyone know they don’t have to skimp on eyewear to gain this benefit, any prescription eyewear is eligible, whether its Ray-Ban, Prada, or a less expensive brand.

ray-ban made in china

 

The MSN Money site also referenced FramesDirect.com recently when they quoted one of our articles about where Ray-Ban sunglasses are made. Even though Ray-Ban is an iconic American brand, they are often manufactured in Italy or China, depending on the style. If you want to learn about more “American” products made overseas, check out the slideshow.

prada cinema glasses

 

Last but certainly not least, you can see an awesome pair of Prada sunglasses being featured all over HelloMrsBlog.com. This adorable bohemian beauty gives lots of actionable advice on lifestyle and fashion, and best of all she shops in ways that are more attainable and affordable than many other bloggers. Steal her look or just get inspired here.

DRIVEWEAR® : Lenses that Change for Driving

You may have seen the TV commercials about Transitions lenses and how they can adjust colors and darken automatically when you step into the sun. Transitions protect your eyes from bright light and you never have to worry about changing into your sunglasses.

They’re brilliant and convenient, but the original Transitions don’t work too well when you are behind the wheel of a vehicle. Modern windshields do a great job of blocking UV rays, which means the light necessary to activate photochromic lenses is being blocked as well. If you were counting on your Transitions this could leave you slightly blinded by the bright highway ahead.

One solution is simply swap to your trusty polarized prescription sunglasses, but they don’t vary under different light conditions. If they’re dark, they’re just dark.

To solve this problem, Transitions invented DriveWear lenses. DriveWear combines the two technologies – polarized and photochromatic.  They can sense and adapt to the light conditions both inside and outside your vehicle, so you get protection from glare and custom tinting in a single lens. The difference is that DriveWear lenses are specifically designed for driving, created to protect you even as the light condition changes as you drive.

Check out the Drivewear demo or watch the video below:

If you have any questions about DriveWear lenses or about your sunglasses in general, one of our FramesDirect.com opticians will be happy to help!

DriveWear lenses can be selected as a lens option when ordering prescription glasses online at FramesDirect.com.

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